Topic
Passive candidates
Reaching the majority of talent who aren't actively job-hunting but are open to the right move.
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Blog
Social media recruiting: the complete guide for 2026
Learn how social media recruiting works, which platforms perform best, and how top TA teams use social recruiting to attract quality candidates in 2026.
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Best AI Hiring Software for Passive Candidates in 2026
Discover top AI hiring software to engage passive candidates and boost quality of hire with social recruiting technology.
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How To Find Quality Talent [2026 Guide]
Discover data-driven strategies to find quality talent in 2026 using AI-powered social recruiting and seamless ATS integration.
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How to Use AI in Hiring for Candidate Sourcing in 2026
Discover how AI transforms candidate sourcing, boosting quality of hire and reducing time-to-hire with innovative social recruiting strategies.
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PandoLogic vs Adway: Which Social Recruiting Tool Wins in 2026?
Discover why Adway outperforms PandoLogic in social recruiting, focusing on passive talent, quality of hire, and seamless ATS integration.
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Top 10 AI Recruiting Tools and Software for Passive Talent
Discover the top AI recruiting tools to engage passive talent, optimize hiring processes, and improve candidate quality and time-to-hire.
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Social Sourcing in Modern Recruitment: Building Quality Pipelines Through Social Channels
Social sourcing helps recruiters improve candidate quality and ROI. Learn how Adway enhances hiring outcomes through smart, authentic social recruiting.
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Weighing the Pros and Cons of Social Recruiting: An Objective Analysis
Explore the pros and cons of social recruiting, from global talent access and cost savings to privacy risks and candidate representation challenges.
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Snapchat Recruiting: Engaging the Next Generation of Talent
Snapchat helps organisations engage Gen Z talent through visual storytelling, AR formats, and data-driven social recruiting strategies supported by Adway.
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Why Instagram Job Posts Fail (and How to Fix Them)
Why Instagram job posts fail and how to fix them. Learn how to effectively use Instagram for recruitment with data-driven insights and automation.
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How Adway's Talent Attraction System is Transforming Recruitment
Discover how Adway's Talent Attraction System is transforming recruitment through strategic use of social media. Learn why platforms like Facebook, Instagram, and LinkedIn are key to attracting top candidates, and how AI-driven strategies can outperform traditional job boards. Perfect for recruiters seeking a compet...
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Social Media’s Role in Recruitment: An Academical Perspective
Discover how social media transforms recruitment with groundbreaking research from Adway’s F. Yiğit Kavak. Learn how platforms like LinkedIn and TikTok deliver faster hires, better candidates, and long-term talent attraction success.
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Highest skills shortage in 17 years? Sharpen those sourcing tools!
Three tools to implement today to ensure you find the best talent, quickly and keep your skills pipeline filled
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From Job Board to Full-Service Agency: Indeed’s $327B Pivot
Understanding Indeeds announced move from Job Board to full-service recruitment agency.
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Why You Should Post Job Ads During Summer
It’s summertime, the livin’s easy, and many of your top talent-stealing competitors are kicking their heels up and enjoying some well-deserved holiday time off. But not you. Why? Because you’re a savvy TA expert who knows it’s the perfect time to sneak in and snatch up some of the best candidates for the job.
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Reaching the unreachable job candidates with HR tech
Digital transformation has created unimaginable opportunities for talent acquisition - and new challenges to meet. How do we reach passive candidates in an ever-competitive media feed Never mind reach: how do we find the right person for every role, when the fit is key but speed is a must?
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Social Recruiting 101
Social Recruiting 101 — a clear primer on what social recruiting is, why your best future hires are passive and live on social, and how to start reaching them where they already spend time.
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Stop relying on UTM to evaluate your recruitment marketing traffic
See why UTM traffic is not enough to track and analyse your recruitment marketing data - and what to do instead.
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Reach Passive Candidates While You Celebrate The Holidays!
Forget the myths about recruiting season cooling off for the holidays… with the right recruitment marketing strategy and the power of social media job ads, you can get a head start on your New Year’s headcount while your competitors are left in the cold.
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Social Recruiting: The Great Game Changer
This past Autumn, Adway’s Partnerships Development Manager, Richard Swenman, was asked to give a series of keynote speeches on a topic that’s changing the game in Talent Acquisition: Social Recruiting.
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What is Recruitment Marketing?
Recruitment marketing demystified: how content, social, and inbound tactics from B2B marketing apply to hiring. Reach passive candidates, build talent pipelines, and stand out.
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Are you stuck in the 90s?
Is your ATS holding you back? Teamtailor's Fredrik Mellander on what Applicant Tracking Systems were supposed to do — and where today's tools fall short. How to modernize your hiring stack.
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The importance of sharing your Employer Brand
Built an employer brand but nobody's seeing it? Why distribution beats creation: how to share your EB on social media to reach the workforce that defines modern hiring.
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5 strategies to attract more Passive Candidates
Attracting passive candidates can be challenging. We've therefore put together a list of 5 things every company should implement to have an effective passive candidate recruitment strategy.
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5 Reasons Employers Need to Focus on Passive Candidates
Active candidates aren't enough: 5 reasons recruiters must reach passive talent. Skill shortages, candidate scarcity, and how to engage the 70% of professionals not actively job hunting.
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How Social Media is Changing Recruitment Marketing
How social media reshaped recruitment marketing for the mobile-native Gen-Z workforce. Why TA teams must show up where passive candidates already spend time — and how to do it well.